By signing up with influencers who have the correct target audience, you can be assured that it will create maximum exposure and have a high rate of action from the customers.
#1. Subtle advertising
Many people are turned off by hardcore advertising, and influencers take advantage by advertising subtly. In fact, the best influencer advertisement is when the advertisement doesn’t feel like an advertisement!
Think of influencers as your good friend who is telling you all about a product that they love and highly recommend. It creates a positive image on the product since the audience will think of it as “a friend’s recommendation.”
|Jin Lim (Jinnyboy)’s subtle advertisement with Adidas.|
#2. Their list of followers
The number of followers may look like a small amount but they are very specific. To further explain this, every influencer promotes different lifestyles and ideas in their posts and the people following them have genuine interest in their updates. Rather than advertising to a million people who might not be interested in your product, you can advertise to a small but high number of potential customers.
In short, influencers are great modern advertisers. They are considerable alternatives since the digital world is expanding at a fast rate. By signing up with influencers who have the correct target audience, you can be assured that it will create maximum exposure and have a high rate of action from the customers.
If you wish to try out influencer marketing, just sign-up as an advertiser @ BigCast. Trust me, you can’t find any platforms better than this. Don’t worry, we don’t bite.